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Accenture commits to 'responsible AI'

Oct 23
Tags: Accenture
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Accenture commits to 'responsible AI'

Accenture has made a commitment to developing responsible artificial intelligence (AI) that "benefits people and society", by joining the Partnership on AI.

Founded in 2016, the alliance counts leading businesses, researchers, academics and policymakers among its members.

AI has been the subject of intense debate in recent years, with some prominent figures from the worlds of business and science warning that it could pose a threat to the future of the human race. Others have argued that AI can be a force for good, as long as it is managed and used in the right way.

The Partnership on AI was established on the principle that these technologies can improve the quality of people's lives.

Its members aim to conduct research and publish insights on various subjects, including:

  • Ethics, fairness and inclusivity
  • Transparency, privacy and interoperability
  • Collaboration between people and AI systems
  • The trustworthiness, reliability and robustness of the technology

The world's biggest and most recognisable technology brands - including Apple, Amazon, Facebook, Google, IBM and Microsoft - were among the founding members of the alliance.

Accenture said it will contribute its own research, insights and expertise on the subject of AI, and dedicate people and resources to advance the work of the partnership.

Paul Daugherty, the firm's chief technology and innovation officer, said private companies, governments and academic institutions all have a vital role to play in co-innovating and "applying AI to invent new educational, workforce and business models".

"It's up to us to ensure AI can truly be a force for public good," he added.

"Our experience and research demonstrates that AI's true potential can only be achieved by adopting a 'people-first' approach that reflects what we call responsible AI - being fair, accountable, honest, transparent and human-centric in how we apply AI."

Accenture has also launched the #AI4Good initiative, through which it is investing in deploying AI technologies to deliver a positive societal impact.

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Image: iStock/NicoElNino

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